What is a Website Builder?

What will be your most productive 5 minutes today?  You know I’m going to say it. Today’s the day you finally get your body shop website up and running. Or, frankly, get a better website for your body shop.  Today, we’re talking about website builders.  Generally speaking, website builders are tools that literally let you…

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Create a Website for Your Body Shop

It’s only going to take you about 5 minutes after leaving this page. Okay, so you know I’m going to tell you how to create a website for your body shop. That’s a given.  What you don’t know, is today’s the day you finally get your body shop website online.   Yes, really.  Even better,…

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Auto Body Repair Estimate Request Forms Make Your Life Easier

It’s 2021. It’s time to think digitally. Taking auto body repair estimate requests by the phone or in person just doesn’t make sense any more. Especially considering the current health crisis, the more you can do contactless and automated, the better.  How much time do you spend chasing customers down trying to nail down specifics? …

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Why It’s SO IMPORTANT to Keep Your Website Content Fresh

What is Website Content and What Does it Even Mean to Keep It “Fresh?”  Before we can really get into why it’s so critically important to keep your website content fresh, we need to cover the basics.  Last week we talked about website content ideas for your body shop website in 2021 and we touched…

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Body Shop Website Content Ideas 2021

What is Website Content?  Website Content is your chance to provide value. Providing value builds trust and trust brings potential customers to your door.   The best value your website provides is answers in the form of text – aka “copy” – images, etc. But, for today, let’s focus on text. Imagery is a big topic and it demands…

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Body Shop Website Management – Why You Want It

These days, customers are especially cautious who they do business with, which means your online presence is MORE IMPORTANT THAN EVER. Website Management is the answer. Customers want to know who you are and what to expect at your shop before they step out their doors. That means managing your website’s uptime, security and performance…

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Customer Retention: Tips for Your Auto Body Shop

Customer retention is often overlooked, especially by newly established businesses. Don’t be one of them. Successful businesses know for a fact that acquiring new customers is just the beginning. The real value and success lie in retaining all your customers. Here are some customer retention best practices that you can put into action in your…

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SEO101: Onsite and Offsite Optimization

SEO strategies are divided into 2 main categories – onsite and offsite optimization. What are the differences between onsite and offsite SEO? Which one should you prioritize? What are the different SEO techniques in these two categories? Read on to learn more! Onsite vs Offsite SEO – The Difference Onsite SEO is the process of…

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SEO Is A Marathon, Not A Sprint: Why is SEO Time-Consuming

The digital space is like one big Olympic event where several businesses compete for the top spot, with higher conversions and sales at stake. If classified as one sports event, SEO is more like a marathon than a sprint. The road to SEO success is not a short distance you can finish in a flash.…

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SEO 101: The Importance of SEO

What is SEO? Why is SEO important? Why does your website need SEO? If you’re new to digital marketing, SEO is probably the top acronym you see everywhere, and all freelancers and consultants you talk to would mention it. Search engine optimization or SEO can help your auto body shop achieve its digital marketing goals.…

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